Associate Professor Dr. Siti Rohaida Binti Mohamed Zainal (School of Management)
11 November 2025 (Tuesday)
9.00am-12.00pm
Many researchers struggle with proposal writing due to issues in focus, structure, and alignment between key sections. Common mistakes include having a topic that is too broad, an unclear problem statement, objectives that do not align with the methodology, and a literature review that merely summarizes rather than analyzes past studies. To avoid these pitfalls, researchers should ensure that each section of the proposal is well connected and logically structured. A clearly defined problem, specific objectives, and appropriate research methods will make the proposal more coherent, convincing, and academically sound.